Exam code:9GE0
Regeneration Strategies
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In urban areas, where population density is higher, regeneration strategies are often judged against social indicators e.g.
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The well-being of residents
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The narrowing of any gaps in inequality
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The regeneration of Salford Quays

The regeneration of Salford Quays
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Background |
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Housing |
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Transport / Facilities |
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Employment |
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Other investment |
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Due to the regeneration initiated by Salford City Council (a key stakeholder), Salford Quays has become a desirable residential location with a growing population
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Problems and conflicts have arisen due to the regeneration:
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Almost a third of Salford’s existing population live in highly deprived areas
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10,500 people live in places of extreme deprivation in Salford, whilst some neighbouring areas have the highest levels of growth
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New housing is not affordable to the majority of locals
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In 2020, two-bedroom apartments in The Lightbox (a new MediaCityUK development) were on sale for £325,000
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The bottom 20% of workers in Salford earn £16,894 per year
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In 2012, it was reported that only 24 of the 680 new jobs at the BBC in Salford had gone to local people
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In 2013, local historians and local people were upset when two iconic industrial quayside cranes were demolished – one of the last icons of Salford’s industrial heritage
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As part of the Index of Multiple Deprivation (IMD) for Salford (2019)
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Crime has increased – 16th most deprived English local authority out of 317
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The greatest improvement for Salford has been in the health category, from 7th most deprived to 12th
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The relative success of Salford Quays’ regeneration will therefore be viewed differently by individuals and groups of stakeholders e.g.
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Salford City Council will view the job creation of Salford Quays as successful, but may not be pleased that the IMD Ranking has got worse
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Existing residents will welcome the new affordable housing development at Pendleton and the improved environment, but will be displeased by all the extra traffic congestion and the new unaffordable housing
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Local businesses will welcome the increasing population of wealthier, younger people to boost profits, but not if their business has had to relocate due to the regeneration
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Examiner Tips and Tricks
It is worth researching regeneration schemes, such as the 2012 Olympic site, to see if any further improvements or conflicts have taken place since the initial regeneration e.g. by 2036, more than 33,000 new homes will be built in the Olympic park, with a third of the housing being affordable
Worked Example
Study Figure 2 and suggest one way the writer of the blog presents a negative view of this attempt at regeneration.
[3 marks]
IMAGE
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The specification focuses on perception and sense of place; you need to be able to use a range of sources of information to find out about contrasting views e.g. Photos, blogs
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For this question, you need to use the text and/or the photograph to help say how the views of the blogger are conveyed
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You need to make three linked points for these questions, rather than introducing a new idea
Answer:
The writer uses a harsh, sarcastic tone when describing this regeneration attempt by implying it is boring, “big and ugly”, whilst further suggesting that the only reason for this sculpture is for Siemens to advertise their products. This suggests that the regeneration has done little for the local people and more for the interests of Siemens and its investors.
Variables to Measure Changes
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The success of urban regeneration can be judged using four variables:
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Economic e.g. increasing average incomes and the number of better-paid jobs
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Social e.g. reducing levels of deprivation
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Demographic changes e.g. improving life expectancy and reduced health deprivation
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Environmental e.g. reducing pollution levels and the amount of derelict land
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The economic variable:
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Is often the driving force of urban regeneration
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National benefits sometimes are seen as more important than local views e.g. the national fracking debate
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The social variable:
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Any change should cater for the needs of locals as well as newcomers to the area
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Locals should not be excluded or forced out of their area
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The environmental variable:
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Some residents may have to live in an area that has a poor environment, as they do not have the money to move
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An enhanced environment will attract people to live, work or visit the place
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The variable for demographic changes:
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An increase in the proportion of younger, working-age people indicates that the area has more economic prospects or greater opportunities for tertiary education e.g. universities
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A decrease in the overall numbers of any age group, in an area, is not a positive indicator
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The regeneration strategy may have caused these groups to leave the area
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Stakeholder Criteria for Success
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Urban regeneration involves a wide range of stakeholders with different social, economic and environmental expectations and interests
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Therefore the relative success of regeneration is often viewed differently by individuals and groups of stakeholders e.g.
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Locals
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Local government
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National government
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Developers (property, business)
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Migrants
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Local businesses
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A stakeholder’s lived experience of a place can affect their judgement of urban regeneration and whether it has successfully changed the place, as well as the image of it.
Stakeholders’ Perceptions of Urban Regeneration
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National governments and planners |
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Local governments |
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Local residents |
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Local businesses |
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Developers |
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Worked Example
Explain how the viewpoints of players differ for urban regeneration
[6 marks]
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Rather than briefly writing about four players, pick two or three groups and explain what their viewpoint is and suggest why they might hold these opinions
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Better answers might discuss what has happened in named places, e.g. Salford or your local or contrasting place case study
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To access Level 3, you need to include at least two reasons for differe
Responses