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Business_A-level_Edexcel

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  1. 1-marketing-and-people

    1-1-meeting-customer-needs
    3 主题
  2. 1-2-market
    5 主题
  3. 1-3-marketing-mix-and-strategy
    5 主题
  4. 1-4-managing-people
    5 主题
  5. 1-5-entrepreneurs-and-leaders
    6 主题
  6. 2-managing-business-activities
    2-1-raising-finance
    4 主题
  7. 2-2-financial-planning
    4 主题
  8. 2-3-managing-finance
    3 主题
  9. 2-4-resource-management
    4 主题
  10. 2-5-external-influences
    3 主题
  11. 3-business-decisions-and-strategy
    3-1-business-objectives-and-strategy
    4 主题
  12. 3-2-business-growth
    4 主题
  13. 3-3-decision-making-techniques
    4 主题
  14. 3-4-influences-on-business-decisions
    4 主题
  15. 3-5-assessing-competitiveness
    3 主题
  16. 3-6-managing-change
    3 主题
  17. 4-global-business
    4-1-globalisation
    5 主题
  18. 4-2-global-markets-and-business-expansion
    5 主题
  19. 4-3-global-marketing
    3 主题
  20. 4-4-global-industries-and-multinational-corporations
    3 主题
  21. 5-exam-technique
    5-1-the-exam-papers
    4 主题
  22. 5-2-business-studies-skills
    1 主题
  23. 5-3-structuring-your-responses
    5 主题
  24. 6-pre-release-preparation
    2025-pre-release-music-industry
    9 主题
课 Progress
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How do I answer an Edexcel A level Business 10-mark question?

  • These questions appear in all three exam papers

  • Two marks are available for knowledge, two for application, three for analysis and three for evaluation.

Suggested structure

  • Key business skills are highlighted

Text depicts four words: Knowledge, Application, Analysis, Evaluation on colourful pastel backgrounds.

Step 1

  • Start off with a definition of the key term in the question stem

    • This will secure some Level 1 knowledge marks and can help you focus your response

screenshot-2024-05-03-171051

Step 2

  • In the next paragraph, you should start your analysis by making a strong point

    • Support it with some relevant context from the stimulus material

      • Quoting some data, including a calculation, or remarking on a key business feature or trend are good ways to do this

    • Develop a chain of reasoning that develops the point logically. The X→Y→Z approach is a good way to build a coherent chain:

      • E.g. X leads to Y which results in Z or X and Y lead to Z

    • The best chains of analysis combine points effectively. For example:

      • E.g. X1 and X2 lead to Y, which results in Z or X leads to Y1 and/or Y2, which results in Z or X leads to Y, which results in Z1 and/or Z2

screenshot-2024-05-03-171059

Step 3

  • In the next paragraph, you need to show balance by providing a counterpoint

    • Make a logical, relevant counterpoint

    • Make sure that it is relevant to the question stem

    • A further chain of XYZ reasoning, with context, is also required

Text highlighting a fashion retail strategy, with annotations. Phrases are colour-coded to emphasise counterpoints and reasoning chains, focusing on stock levels.

Step 4

  • Repeat steps two and three with a further point and counterpoint

Annotated text analysis of Zara's logistics with highlights for points, context, reasoning, and counterpoints. Comments on the right evaluate the writing.

Step 5

In the final paragraph, you need to make a supported judgement

  • This should be the most developed section of your response

    • Weigh up both of your arguments, considering their strength and relevance

    • A decision is required, along with the main reasons for your choice, such as:

      • Are there any context-specific reasons for your choice?

      • Do you have all of the information required?

      • Does your answer depend on any factors?

      • Might your decision be different in the long term?

Text about Zara’s success using just-in-time, highlighting its fashion appeal, frequent shopping, and global scale. Coloured annotations provide analysis and context.

Responses

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