Business_A-level_Cie
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business-and-its-environment
enterprise6 主题 -
business-structure6 主题
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size-of-business3 主题
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business-objectives3 主题
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stakeholders-in-a-business2 主题
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external-influences-on-business12 主题
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political-influences
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legal-influences
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economic-influences
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economic-government-macroeconomic-objectives
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economic-government-policies
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social-influences
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the-impact-of-corporate-social-responsibility
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demographic-influences
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technology-competitors-and-suppliers
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international-trade
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the-impact-of-multinationals
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environmental-influences
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political-influences
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business-strategy10 主题
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human-resource-managementhuman-resource-management-hrm8 主题
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motivation4 主题
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management2 主题
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organisational-structure5 主题
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business-communication5 主题
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leadership2 主题
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human-resource-strategy3 主题
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marketingthe-nature-of-marketing7 主题
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market-research3 主题
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the-marketing-mix6 主题
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marketing-analysis5 主题
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marketing-strategy3 主题
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operations-managementthe-nature-of-operations3 主题
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inventory-management2 主题
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capacity-utilisation-and-outsourcing1 主题
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location-and-scale2 主题
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quality-management1 主题
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operations-strategy4 主题
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finance-and-accountingbusiness-finance2 主题
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sources-of-finance3 主题
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forecasting-and-managing-cash-flows1 主题
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costs4 主题
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budgets1 主题
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financial-statements4 主题
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analysing-published-accounts6 主题
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investment-appraisal2 主题
profitability-ratios
The meaning and importance of profitability
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Profitability is a measure of how effectively a business converts revenue into profit or how well capital invested in a business is used to generate profit
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Profitability can be compared to previous years to better understand business performance
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Higher and increasing profit margins are preferable
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More revenue is being converted to profit
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Capital invested is being used more effectively to generate profit
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Why is profitability important?
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Profitability shows business success
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It indicates whether a business is generating more income than it spends, which is a key measure of financial health
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Profits provide internal finance
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Retained profit can be reinvested in the business, reducing the need for external borrowing
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Profitability attracts investors and lenders
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A profitable business is more likely to secure funding, as it shows the business can generate returns and repay debts
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Return on capital employed
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The return on capital employed compares the profit made by a business to the amount of capital invested in the business
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It is a measure how how effectively a business uses the capital invested in the business to generate profit
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Return on capital employed is a key performance indicator that can be compared over time and also with competitors and other potential capital investments
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Return on capital employed is expressed as a percentage and can be calculated using the formula
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Capital employed is calculated using the formula
Worked Example
Faced with increasing costs, Kent & Medway Properties Ltd is looking to close one of its three high-street estate agency branches.
The table below shows some key data for each of the branches.
|
Branch |
Capital Employed |
Operating Profit |
|---|---|---|
|
Sevenoaks |
£2.4m |
£0.37m |
|
Whitstable |
£3.1m |
£0.57m |
|
Rochester |
£2.9m |
£0.51m |
Calculate the return on capital employed (RoCE) for each branch and recommend which branch, on profitability terms, should close.
(5)
Step 1: Apply the formula to calculate the RoCE for each branch
<img alt=”Return space on space capital space employed space equals space fraction numerator Profit space from space operations over denominator Capital space employed end fraction space space cross times space 100 Sevenoaks space equals space fraction numerator £ 0.37 straight m over denominator £ 2.4 straight m end fraction space space cross times space 100 space equals space 15.42 percent sign Whitstable space equals space fraction numerator £ 0.57 straight m over denominator £ 3.1 straight m end fraction space space cross times space 100 space equals space 18.39 percent sign Rochester space equals space fraction numerator £ 0.51 straight m over denominator £ 2.9 straight m end fraction space space cross times space 100 space equals space 17.59 percent sign
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